Back | Next
Program Brief and Digi-Card
(Multi-media CD that held
radio spot samples)
Ethnic Health Institute
The Ethnic Health Institute had a library series of radio
Public Service Announcements (PSAs) called: About
Health Time Medical Minute that was available for
distribution. They needed a partnership sales kit to
promote this library and sponsorship opportunities in
various urban markets.
- Wrote, designed and produced a multi-media
Sponsorship Kit promoting the value of the PSA library
that contained over 100 Medical Minute spots.
- The kit contained 1-page brief on the program, page
inserts on what, why, case study, and who is behind this
project; audio samples of the spot on digi-card (credit
card sized CD-ROM disc) that can be played on a computer.